A member of the PDK International family of associations
  PDK

Career Opportunities at PDK International

Manager or Director of Marketing and Communications
Director of Relationships and Outreach
Program Manager
Development Manager
Marketing Specialist
Partnerships Advisor

MANAGER OR DIRECTOR OF MARKETING AND COMMUNICATIONS
PDK INTERNATIONAL

Do you have an entrepreneurial spirit and a service-oriented heart? PDK International, is looking for an innovative, results-oriented Manager or Director of Marketing and Communications to develop and manage this new department. We are seeking experienced marketing professionals to develop campaigns to sell B2B fee-for-service products, guide new branding, drive revenue streams, and increase awareness of PDK and its initiatives.

JOB DESCRIPTION:

Under the direction of the Chief Operating Officer, the Manager or Director of Marketing and Communications will create a marketing strategy for the entire organization and provide support for our seven divisions. The Director of Marketing and Communications will create this strategy by working with the senior leadership team to deliver a consistent and fully-developed marketing and communications plan for the entire organization.

We are restarting the department after a few years of dormancy, so we need someone who can not only develop strategy, but create tactics and execute campaigns; we are looking for someone who is hands-on and able to work towards the strategic goals of the organization. Our organization has more than one hundred years of heritage that needs to be honored while recreating itself as the new PDK International based in social justice, excellence, engagement, and results for the next generation of educators.

We are restarting the department after a few years of dormancy, so we need someone who can not only develop strategy, but create tactics and execute campaigns; we are looking for someone who is hands-on and able to work towards the strategic goal of the organization. Our organization has more than one hundred years of heritage that needs to be honored while recreating itself as the new PDK International for the next generation of educators.

RESPONSIBILITIES:

  • Help divisions meet their revenue goals by providing support in developing and implementing marketing initiatives. This will require working closely with colleagues and volunteer leaders to develop and convey the organizations’ identity and core purpose
  • Develop and implement strategic and dynamic marketing plans for all of the organizations needs
  • Create and implement a clear, comprehensive communication strategy so that the communication and marketing to internal and external stakeholders is intentional and strategic
  • Follow education trends and news to create a response strategy to return PDK to relevance as a leader in national education discourse
  • Draft and oversee design of marketing materials for print, digital, and social media advertising and promotions
  • Conduct market research and compile comprehensive related analytics to guide marketing initiatives
  • Provide strong leadership and convey PDK’s identity and mission to its diverse constituency and the general public with a focus on audience growth
  • Foster existing relationships with media contacts at all levels
  • Write press releases, organize press conferences, and produce media kits
  • Track and maintain all media content placements and contacts
  • Support integration and use of a new CRM system
  • Develop and oversee the rebranding efforts for the organization
  • Negotiate contracts with vendors and distributors as required for effective marketing campaigns and long standing partnerships

QUALIFICATIONS:

  • Proven business development, marketing and communications experience in a non-profit organization, with a skew (65/35) between marketing and communications
  • Proven track record of bringing in revenue through fee-for-service programs, products, and/or services
  • Ideally 10+ years of related professional experience with a preference in Education, however we understand that a wide range of alternative experiences may be applicable to the job.
  • Belief in PDK International core values
  • Understanding of budgeting cycles and purchasing decisions within school systems
  • Intimate understanding of traditional and emerging marketing channels, techniques, and a strong understanding of the online world
  • Familiarity with the latest trends and technology needed in the marketing and communications field
  • Excellent interpersonal and communication skills
  • Budget-management skills and proficiency, with profit and loss experience preferred
  • Experience creating compelling collateral materials to expand awareness of an institution’s value to the community and the continuing need for financial support to sustain an institution’s future
  • Flexibility, vision and drive to move large scale projects forward
  • Results-oriented ROI driven professional

Job Type: Full-time

REQUIRED EXPERIENCE:

  • 10+ years or equivalent related marketing and communication experience with a skew toward marketing and sales and with a preference in K12 sales. PDK offers an attractive compensation package and benefits commensurate with experience.

Compensation

PDK International offers competitive compensation and a comprehensive benefits package, as well as opportunities for career growth and development.

How to Apply

Please submit your resume and cover letter to HR@pdkintl.org with the subject line: Director of Marketing and Communications.

Deadline to apply: August 31, 2017

DIRECTOR OF RELATIONSHIPS AND OUTREACH
PDK INTERNATIONAL

JOB OVERVIEW

PDK International is looking for a Director of Relationships and Outreach to focus on relationship building, program oversight, execution, and communications that support our growth. Under the direction of the Chief Operating Officer, the Director of Relationships and Outreach will focus on growing and maintaining membership, while deepening member engagement within the education community.

The Director of Relationships and Outreach will also be responsible for working with the leadership team across divisions, particularly with the Senior Directors of Educators Rising and the Senior Director of Development and Engagement, to develop a “soup-to-nuts” strategy that takes the student candidate from their school years through their professional career and as a donor.

This person is creative, results-oriented, and an entrepreneurial individual who will develop and manage domestic and international relationships for our Relationships and Outreach Division which operates the PDK Association and Pi Lambda Theta honors society. This individual needs to be able to keep the wheels of the association and honor society running while broadening the scope of our stakeholder engagement, innovate product lines and revenue opportunities, as well as activate our membership in volunteer and member/chapter-driven opportunities.

KEY RESPONSIBILITIES

  • Develop and implement membership plans for the retention and expansion of PDK International memberships
  • Expand and grow the Pi Lambda Theta honor society membership
  • Coordinate, manage, track and evaluate all membership/sponsorship recruitment and renewal activities
  • Develop and implement plans to strengthen relationships with and direct services to PDK International divisions
  • Oversee the membership team, and activate membership to provide capacity for the development and execution of projects and initiatives
  • Test, execute, and lead marketing and  product campaigns
  • Build a business plan and overall vision, including operational processes and project management
  • Ensure high quality interactions and clear and consistent communications with membership and affiliates
  • Represent the organization to external partners and funders. This includes both formal and informal presentations, attending conferences and other meetings as necessary
  • Meet annual financial goals as determined by the Executive Team
  • Manage all related databases to ensure information is accurate and up-to-date
  • Develop, propose, and manage the Relationships and Outreach budget and related reporting

QUALIFICATIONS

  • Bachelor’s degree or higher in business or a related degree and 8-10 years of relevant experience required
  • At least five years’ experience in professional memberships, corporate sponsorships, organizational fundraising, volunteer managment, public relations, or closely related field required
  • CAE certification highly desired, but not required
  • Considerable knowledge and experience in all or many aspects of association membership growth and association transformation
  • Able to express ideas and convey information effectively, both orally and in writing
  • Perform duties with little supervision
  • Demonstrated success in roles requiring a combination of strong analytical, writing and management skills.
  • Strong track-record of new business development and growth of existing accounts.
  • Experience working with senior leadership
  • Strong relationship management skills for dealing with a range of partners
  • Ability to communicate effectively and professionally with the internal staff and external members
  • Strong proficiency with MS Office products; prior use of Salesforce or comparable donor management/CRM system preferred.
  • Must be able to maintain the highest level of confidentiality.
  • Exceptional organizational skills required.
  • Must be able to work in a fast-paced multi-tasked environment as a member of a vibrant team.
  • Travel is required as necessary, up to 20% during peak periods of partner activation.
  • Demonstrate good judgment and critical thinking in a high performance, fast-paced work environment
  • Ability to reside within reasonable commuting distance of PDK International’s headquarters in Arlington, Virginia
  • Commitment to PDK International’s core values and its efforts to promote excellence and equity in the nation’s schools

Compensation

PDK International offers competitive compensation and a comprehensive benefits package, as well as opportunities for career growth and development.

How to Apply

Please submit your resume and cover letter to HR@pdkintl.org with the subject line: Director of Relationships and Outreach

Deadline to apply: June 30, 2017

PROGRAM MANAGER
EDUCATION PARTNERSHIPS, A DIVISION OF PDK INTERNATIONAL

JOB OVERVIEW

Lead the day-to-day management of PDK Education Partnerships’ activities and projects. Serve as a liaison between PDK, potential and current partners. Directly collaborate with other PDK divisions to ensure synergy towards the effective implementation of Education Partnerships’ goals and objectives.

ABOUT EDUCATION PARTERNSHIPS

The vision for PDK Education Partnerships is that every school system leader in our society demonstrates the knowledge, skills, and mindsets needed to lead change through a social justice lens so that all students thrive. We partner with system-level leaders, including superintendents and their senior teams, to support them in navigating the complexities of school system transformation. We see ourselves as partners in the process of identifying complex challenges and designing and implementing sustainable and equity-minded solutions that create lasting change.

KEY RESPONSIBILITIES

  • Lead the day-to-day management of activities and projects for the Education Partnerships’ division.
  • Develop, revise and implement procedures, processes and structures.
  • Actively participate and contribute to ongoing strategic planning and the development of solutions and recommendations to advance the Education Partnerships’ work.
  • Assist with creating and managing budgets, monitoring expenditures and revenue collection.
  • Participate in outreach activities that may include communications and coordination of events.
  •  Collect and analyze data, create reports, review and explain trends to support marketing, program design, and program delivery.
  • Cultivate and leverage cross-division relationships and resources to advance Education Partnerships and PDK’s work at large
  • Act as a key contact for current partners and prospective clients.
  • Represent the Education Partnerships’ division to internal and external constituencies.
  • Engage in professional and personal learning, leadership and growth opportunities and activities as directed by the Education Partnerships’ senior leadership team.

QUALIFICATIONS

  • Bachelor’s degree and three years of relevant experience, or combination of education and relevant experience. Demonstrated excellent organizational skills and attention to detail (i.e.: program and project management).
  • Demonstrated exceptional customer service skills with a wide spectrum of stakeholders
  • Demonstrated ability to take initiative and ownership of projects.
  • Strong ability to communicate effectively both orally and in writing.
  • Demonstrated ability to prioritize own work and multi-task, and manage last-minute needs and changes gracefully.
  • Ability to routinely and independently exercise sound judgment and creative problem solving skills in making decisions.
  • Demonstrated experience working independently and as part of a team.
  • Ability to produce high quality, well-organized and professional work products.
  • Demonstrated ability to use virtual organizational, management, communication and learning tools—including Microsoft Office suite of products, social media platforms, etc.
  • Knowledgeable, energetic and passionate about public education, social justice and equity, and program development and management.

Compensation

PDK International offers competitive compensation and a comprehensive benefits package, as well as opportunities for career growth and development.

How to Apply

Please submit your resume and cover letter to HR@pdkintl.org with the subject line: Program Manager.

Deadline to apply: June 30, 2017

DEVELOPMENT MANAGER
PDK INTERNATIONAL

JOB OVERVIEW

PDK International is looking for a Development Manager to work closely with the Senior Director of Development and Engagement in achieving an aggressive annual fundraising goal. The Development Manager’s role is essential to maintaining and growing the pipeline of annual, major and principal level donors to the organization. This position will report directly to the Senior Director of Development and Engagement.

The Development Manager must be very comfortable communicating to current and prospective donors and PDK Association members regarding the organization’s various philanthropic opportunities. They must also be creative, entrepreneurial and detail-oriented as this position offers many opportunities to have ownership over key development opportunities from design to execution.

KEY RESPONSIBILITIES

  • Manages donor communications and engagement activities including but not limited to: stewardship and acknowledgement of gifts, development of quarterly donor engagement newsletter, drafting of quarterly written appeals, compilation of donor packets for use by CEO and senior staff, development of annual report content and direct solicitation of event sponsorships and annual-level gifts.
  • Manages the PDK Educational Foundation Scholarship Program which includes updating the online application, conducting outreach to PDK Association Chapters, recruiting and managing the volunteer readers, answering questions from applicants, collecting award recipient information, communicating with scholarship donors and coordinating with finance on check distribution.
  • Conducts research on prospective funders (individual, corporate and foundation) and prepares briefings ahead of key funder meetings.
  • Assists in development-related data management activities including the development of reports from the organizational database (ie: donor reports, mailing lists and call lists) and completing development-specific database updates (ie: contact notes and uploading of gift agreements).
  • Completes special projects and other duties as assigned related to development and engagement including but not limited to: assisting the Senior Director of Development and Engagement with the management of Board committees, providing event support and maintaining PDK’s charitable state filings.

QUALIFICATIONS

  • Bachelor’s Degree required
  • Minimum 3-5 years experience working in non-profit development and/or sales and marketing
  • Proficiency using Microsoft Office
  • Experience using CRM databases
  • Excellent verbal and written communication skills
  • Exceptional organizational skills and attention to detail
  • Flexible and comfortable in a fast-paced environment with excellent follow-through
  • Ability to work both independently and as part of a collaborative team effort
  • Commitment to PDK International’s core values and its efforts to promote excellence and equity in the nation’s schools

Compensation

PDK International offers competitive compensation and a comprehensive benefits package, as well as opportunities for career growth and development.

How to Apply

Please submit your resume and cover letter to HR@pdkintl.org with the subject line: Development Manager.

Deadline to apply: August 11, 2017

MARKETING SPECIALIST
PI LAMBDA THETA, A DIVISION OF PDK INTERNATIONAL

Pi Lambda Theta is seeking an enthusiastic, creative Marketing Specialist who can help increase awareness of our organization and grow our national network of college students and practicing educators. If you are passionate about marketing and communications, skilled at connecting with a youth audience, and looking to be a part of an exciting venture, we want to talk to you.

PRIMARY DUTIES

The Marketing Specialist will report to the Relationship and Outreach Director and work with other senior staff to develop and execute the marketing and communications strategy for Pi Lambda Theta.

The Marketing Specialist will lead the effort to grow participation in Pi Lambda Theta through a strategic marketing campaign. They will be responsible for helping bring our brand to life through varied communications efforts, including social media platforms, the website, e-newsletters, and other internal and external communications.

Responsibilities include:

  • Project manage all marketing and communications needs
  • Work with senior staff to enhance and execute a research-based marketing and communications plan that targets college students and deans of education to grow participation in Pi Lambda Theta, including:
    • Sales calls to university contacts to secure student lists
    • Print and electronic mailings to recruit students to join
    • Drip marketing campaigns
    • Social ads (Facebook, Google AdWords, Linkedin)
  • Develop metrics to ensure effectiveness of marketing efforts
  • Curate high-interest content to increase activity on social media channels
  • Manage the development, distribution, and maintenance of all print and electronic collateral, like brochures, flyers, e-newsletters, and web copy
  • Coordinate web updates to ensure that information is consistent and up-to-date
  • Track and respond to relevant media trends and news stories
  • Other duties are assigned as required

QUALIFICATIONS

As a prerequisite, the successful candidate must believe in the core values of PDK International (social justice, excellence, engagement and results) and be driven by our core principle of “engaging educators and strengthening schools, so every student thrives.” Beyond that, we are seeking a candidate that has exceptional organization skills and is detail oriented.

  • Bachelor’s degree required
  • 2–3 years of experience in marketing and/or communications
  • Excellent writing/editing and verbal communication skills
  • Ability to write for various audiences, including college students and higher education administrators
  • Experience managing social media and GoogleAdWords advertising campaigns. Experience with SEO management a plus.
  • Salesforce and MailChimp experience a plus.
  • A strong track record as a project manager and an implementer who thrives on managing a variety of key initiatives concurrently
  • Proven self-starter, able to work independently, and entrepreneurial; enjoys creating and implementing new initiatives; results-oriented, and effective in a culture of change

Compensation

PDK International offers competitive compensation and a comprehensive benefits package, as well as opportunities for career growth and development.

How to Apply

Please submit your resume and cover letter to HR@pdkintl.org with the subject line: PLT Marketing Specialist.

Deadline for first round applications is August 11, 2017

PARTNERSHIPS ADVISOR (SALES MANAGER)
EDUCATORS RISING, A DIVISION OF PDK INTERNATIONAL

At Educators Rising, we’re changing how our country thinks about teacher recruitment and preparation by starting in high school. We provide districts and schools with the tools they need to establish high school-based “grow-your-own” teacher pathway programs. Specifically, we offer two new sets of products: the EdRising Academy curriculum and support services and the Educators Rising “Beginning to Teach” micro-credentials (or digital badges). The result of these efforts is a pipeline of accomplished teachers who are positioned to make a lasting difference — not only in the lives of their students, but also in the field of teaching more broadly.

The Partnerships Advisor is at the forefront of this work. You will be responsible for selling Educators Rising products and services to districts, schools, and state education agencies. The ideal candidate will possess a quantifiable record of success in K12 sales with a demonstrated ability to meet and exceed goals. A strong belief in the importance of improving teacher recruitment and preparation is a must. This is a hybrid role combining in-house sales work with field work and requires some travel.

PRIMARY DUTIES

  • Meet/exceed sales goals
  • Establish and grow a customer base of K12 districts and schools and maintain clean records in prospect database
  • Employ effective selling techniques including pre-call planning, effective opening, and productive questioning strategies that lead to a close
  • Demonstrate superb organizational and follow-up abilities
  • Maintain positive relations with state, district, and school leaders in target market
  • Maintain expert product knowledge around the EdRising Academy curriculum/support services and “Beginning to Teach” micro-credentials, the education industry, and factors influencing the market environment
  • Identify and share common themes from the field that can help refine product positioning and pricing

QUALIFICATIONS

  • Bachelor’s degree
  • 3+ years sales experience in K12 education market preferred
  • Demonstrated understanding of school, district, and state education agency sales cycle, budget process, and purchasing process.
  • Experience with the consultative sales process and lead prospecting, acquisition, qualifying, and conversion. Includes experience with outbound calling approach and demonstrated ability to recognize underlying hesitations and overcome concerns.
  • Proven track record of excelling in a fast-paced work environment and managing time effectively
  • Confident, assertive, and goal oriented with ability to learn the sales process and effectively apply it
  • Exceptional communicator – verbal and written
  • Experience implementing and using Salesforce, preferred
  • Former educator (preferably principal or superintendent) with ability to open doors, preferred

Compensation

Educators Rising is prepared to offer a competitive compensation package, which includes a competitive base salary, as well as generous 403(b), vacation, and health benefits commensurate with experience and proven results.

How to Apply

If you’re passionate about education, competitive, and have a strong desire to exceed goals, then you might be a perfect fit with Educators Rising. If you’re interested in changing the way we recruit and prepare teachers in this country, then we’d like to meet you.

To apply, please submit your resume and cover letter to HR@pdkintl.org with the subject line “Partnerships Advisor.” Applications will be reviewed on a rolling basis. The deadline to apply is Wednesday, Sept. 6.

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About PDK International

Established in 1906, PDK International supports teachers and education leaders over the entire arc of their careers. Our core purpose centers around engaging educators and strengthening schools, so every student thrives. We honor educators as professionals who learn daily from their work and want to share their knowledge with others to transform the lives of their students. We activate educators and other stakeholders to elevate the discourse around teaching, learning and leadership, to ensure that every child has access to a high-quality education.

PDK International has seven divisions: the PDK membership association, Educators Rising, Kappan Magazine, PDK Poll, PDK Education Partnerships, Pi Lambda Theta, and the PDK Educational Foundation.

About Pi Lambda Theta

Pi Lambda Theta (pilambda.org) is one of the nation’s most prestigious education honor societies. Established in 1910, Pi Lambda Theta serves to recognize outstanding students who intended to pursue careers in education. With more than 185,000 individuals who have been inducted across the nation, membership signifies a commitment to academic excellence and the teaching profession.

About Educators Rising

Educators Rising is transforming how America develops aspiring teachers. Starting with high school students, we provide passionate young people with hands-on teaching experience, sustain their interest in the profession, and help them cultivate the skills they need to be successful educators. Every teacher should enter the profession with the necessary skills. Educators Rising is a powerful way to help communities grow the next generation of well-prepared teachers.

PDK EQUAL OPPORTUNITY STATEMENT

PDK International is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.